Loyalty Programme¶
A loyalty program is a marketing strategy designed to encourage customers to continue to shop at or use the services of a business associated with the program.
The loyalty programme details are available under the customer profile on the website:
Create Loyalty Programme¶
Follow the below steps to create/update a Store:
- Go to ShadesofIndia
- Login with the credentials
-
Click on Website Customization -> Loyalty Programme on the left side panel.
Loyalty Hero Section¶
This is the top most section of the Loyalty Programme page.
A sample look is below:
The below fields should be updated:
Desktop Background Image¶
This is the background image for desktop website. Click on 'Select Image'.
Mobile Background Image¶
This is the background image for mobile website. Click on 'Select Image'.
Description¶
Enter the description text here.
CTA Title¶
Enter the text to be displayed on the button.
Friends of Shades¶
A Sample of the section is below:
The below fields should be updated for this section:
Section Title¶
Enter the Title text here. The text color can be changed here.
Section Description¶
Enter the description text in this field.
How it Works¶
A sample of the section is below:
The below fields need to be updated:
Section Preheader¶
Enter the preheader text here
Section Header¶
Enter the Header text here
Section Description¶
Enter the description section.
Key Features¶
Multiple key features can be added by clicking the Add New Key Features button. The following fields have to be updated:
- Icon : Select the icon image from the list
- Title : Enter the key feature name here
- Text : Enter the text to describe the feature
- Position : This field decides the placement of the feature on the website. Enter a number value.
Loyalty Tiers¶
The sample look of this section is as below:
The below fields need to be updated:
Section Preheader¶
Enter the preheader text here.
Section Header¶
Enter the header text here.
Benefits¶
Three club categories are on offer:
- Sapphire
- Emerald
- Ruby
New benefits under the club categories can be added by clicking on Add New Benefits. Update the below fields:
- Title : Enter the name of the benefit
- Info Text : Enter the text to describe the benefit
- Check Boxes : Select the relevant club option, this will display a tick against that club on the website.
- Position : This decides the placement order of the benefit. Enter a number value.
Loyalty Perks¶
Loyalty Perks are displyed as below on the website:
Update the below fields:
Section Background Color¶
This is the background color for this section. It can be changed by entering the hex-code (# followed by aplha-numerics) for the required color.
Section Title¶
Enter the title text here.
Section Description¶
Enter the description text.
Terms and Conditions¶
The Terms & Conditions are displayed as below:
Update the below fields:
Section Title¶
Enter the title text here
Section Content¶
Enter the terms and conditions content here.
Loyalty Progress¶
The loyalty progress of a customer will display as below:
The customization of this section can not be done as it is totally dynamic.